Merchants of Hope
Since the Internet is the main
arena of focus in this Declaration, let’s look here first. But I
want to remind you that Merchants of Hope are not only on the Internet,
so be sure to read all these topics so you have the whole picture. Let
me state again that there is nothing wrong with Hope, we need Hope, but
we need the real thing—not impossible dreams disguised and
peddled as Hope.
Also, not everyone selling on the Internet is a Hope-Monger even if
what they are selling has a high price tag. You are going to have to
make your own decisions on who is a Hope-Monger and who isn’t. I
will not be naming names in this Declaration, good or bad, that’s
not the purpose. My purpose is to get people to start thinking for
themselves, asking questions and holding the Merchants of Hope
responsible for what they are selling. If it’s good material then
they have nothing to worry about. But if it’s just hot air and
empty promises that lead to higher priced hopeless dreams, then
confront them, not that they will care, but maybe if enough of us WAKE
UP and stop buying, they will start to get the message.
I understand that capitalism is based on whatever the market will bear
and I’m fine with that concept. If the price of a product is
worth it to you, then pay it. But my point is, when it’s crap or
fluff, let’s call it what it is and refuse to pay for it.
Don’t try to sell me illusions and call them reality. Another
point to make here is that Hope-Givers are those who offer real Hope
but that doesn’t mean that they are required to give it away for
The scriptures clearly say that the workman is worthy of his hire, so
fair compensation is required as part of the Laws of Creation that God
set up from the beginning. Real Hope-Givers should give away some free
help and information, that’s part of the process, but they are
also entitled to get paid for the profitable material they produce in
addition to what they give away. A real Hope-Giver should also give
more value than he or she is paid.
Here is an example in the Gospel of Luke chapter 6 verse 38, it says, “Give, and it shall be given unto you; good measure, pressed down, and shaken together, and running over…”
This doesn’t mean much to us today, but in the markets of the
east in biblical times, this was a common practice. Eastern thinking
says that when you serve people, you are serving God; this is why the
merchants in the market would always do more than required. If someone
came to the market and bought grain, the merchant would fill up the
buyers container, then he would press it down and put more in, then he
would shake it together to get all the air out and fill it again until
it over-flowed, so the buyer received more than he or she paid for and
the merchant would receive not only the money but the blessing of God.
However, what I have seen Hope-Mongers do today is offer the pretense
of giving more with useless bonuses, like endless interviews,
“fluff without direction” documents and canned recordings
of hype and hope, but all with no substance. The Hope-Monger inflates
the value and sells the illusion of the value.
I bought a paperback book last year which had a sticker on the front
that claimed there were bonuses inside “valued” at more
than $300 making it look like the bonuses alone were worth the price of
the book. When I originally checked those “bonuses” I was
sent to a web-page that was filled with page after page of worthless
links (most which didn’t even work) like a free report on
quilting “valued at” $25. I found out later the author had
previously done a seminar on how to drive traffic to a website and
“as a special bonus to those at the seminar” he was going
to allow them to put in a link for their special report, mp3 or
whatever give-away they had, as bonuses in his book—brilliant
marketing or crap?
A Hope-Monger would say this is brilliant, because the author was able
to load tons of Hope links and products “valued at ___”
making his buyers think they were getting great value and he
didn’t have to do a thing—brilliant or deceptive, you be
the judge. The attendees at the conference may have been led to think
that millions of visitors would be coming to their websites because of
this gracious opportunity. And the buyers of the book may have thought
that they were going to get back 20 times what they paid for the book
in bonuses. But for Hope-Mongers none of this matters as long as
someone buys their books or attends their conferences.
It’s been a long time since I have seen any bonuses that are much
more than fluff-filled PDFs with up-sales or 90 minute mp3 interviews
of marketers, gloating over all their success, droning on and on about
WHAT they do but rarely if ever explaining HOW to do it—good
marketing or illusion, you be the judge.
I will talk more about the difference between Hope-Mongers and
Hope-Givers in the Section “The Hope-Givers Foundation –
The Laws of God”. But for now I am saying that the Merchants of
Hope on the Internet need to be evaluated closely and then you make
your own decision as to which category they fall into, don’t just
follow the herd or fall for the hype.
Sometimes the Hope-Mongers are so good with their illusions that you
will not know you’ve been deceived until you are already
involved. I’ve been there more than once myself, but as soon
as I realized it I made the best decision I could and moved on.